Marketing & Engagement

Engagement Strategy & Development

How can we get more people involved and engaged with our cause?  

Services include:

  • Marketing and engagement strategy development
  • Grassroots engagement pyramid development to increase participation & involvement of supporters
  • Development of cohesive narrative for engagement
  • Development of Case for Engagement (answering the question “why should I get involved with organization X”)
  • Integration of online and offline engagement strategies
  • Activation strategies to deepen grassroots engagement
  • Integrated grassroots campaign planning
  • Metrics for measuring activation and engagement
  • Strengthening the “where your money goes”  and impact messaging
  • Development of the role of branded products in grassroots engagement